Oohyo
Since debuting in 2014 with first album [Girl Sense], singer-songwriter OOHYO has been best known for her nostalgic songwriting, and melancholic bittersweet vocal style. She loves fusing indie sub genres like dream-pop, shoegaze, folk, etc, with old school pop writing, using classical pop structures, melodies, chords, lyrics and other elements that are especially reminiscent of 80s-90s Korean pop.
She began her career in popular music at 21, signing with Korean indie music label Munhwain, setting out on a long journey to find her musical style as well as experiment with writing mainstream pop hits, collaborating with eminent producers from both Korea and abroad.
With the launch of her own music label Enough Enough in 2021, however, she is now independently forging her own path and solidifying her unique style and presence in the Korean and global indie music scenes.